Tuesday 9 August 2011

5 a day – tips on parenting – helpful or prescriptive?

Giving tips on parenting is always a difficult area, but the news that the Coalition Government is thinking of rolling out a national campaign to help under-performing children was bound to prompt criticism (see The Telegraph as an example). This has been based on the Lib-Dem’s think tank ‘The CentreForum's report’ which suggests a ‘5-a-day’ guideline to effective parenting. It might be the name that is unfortunate. There have been many comments over the last week since the guidelines were issued that ‘5 a day’ refers to the ‘unsuccessful’ campaign that encourages children to eat fruit and vegetables. But I would question this; I don’t think we’ve interviewed a school-aged child who does not understand what ‘5-a-day’ in terms of eating fruit and vegetables is about – often prompted by their school being part of the Healthy Schools initiative. Children are frequently telling their parents about healthy eating.
CentreForum's five guidelines are: Read to your child for 15 minutes; Play with your child on the floor for 10 minutes; Talk with your child for 20 minutes with the television off; Adopt positive attitudes towards your child and praise them frequently; Give your child a nutritious diet. Twitter, Netmums and Mumsnet have all registered disquiet about ‘directing’ parents about parenting but perhaps the report deserves a closer look.
The full report ‘Parenting Matters: Early Years and Social Mobility’ by Chris Paterson at the Centre Forum is very good. The report states ‘It is now firmly established that the single most important factor influencing child intellectual and social development is the quality of parenting and care that a child receives and the quality and conduciveness of the Home Learning Environment (“HLE”) that this creates. ‘(page 12). It goes on to look in depth at early brain formation, and points out the vital need for early interaction and bonding between child and parent or care giver: ‘when strong, frequent, or prolonged exposure to adverse experiences – such as extreme poverty, abuse or neglect – are experienced in early life without adult support, the stress caused can become literally toxic to the developing brain architecture.’ (page 20). This point is made by Sue Gerhardt in her book ‘Why Love Matters: how affection shapes a baby’s brain’, based on research in neuroscience, psychology, psychoanalysis and biochemistry.
Issuing such guidelines in the summer school holidays may be a sound move, but in our most recent research with mums over the last week we have found that many find themselves enervated, and there’s still another 4 weeks to go before children return to playschool and school. The weather hasn’t been great, and for many families money is short; there is uncertainty about their financial future, and holidays away from home have not been possible, so not surprisingly there is trepidation about what to do with the kids in the holidays. Grandparents can play a part in helping with childcare and with ideas for entertaining the kids, but many families are now removed from family support, and mums we talk to do not necessarily turn to their parents for guidance. It is interesting to note that our research for the Ikea Playreport (the largest international study ever done on play) indicated that two-thirds of parents would seek information on parenting from the media (including websites, blogs and TV), but the most trusted source would be their parents (30%) followed by health professionals (17%). However other research has shown us that some parents can find social networking sites for mums in particular a bit daunting and patronising; having advice and support online or anywhere would help, but does it have to be quite so prescriptive?

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